30.43b Spent on Drunk Shopping

Aug. 6, 2018: Americans are expected to spend $30.43 billion drunk shopping this year.[1]

Nearly half (46 percent) of those who drink regularly shop while drunk — a total of 68 million people. They spend an average of $447.57 per person. Food, shoes, clothing, and gambling are the top items purchased under the influence.

Millennials make the most drunk purchases, followed by Gen Xers and baby boomers.

Footnotes:

1. Finder.com, "America’s drunk shopping habit hits $30.43 billion," accessed August 3, 2018

Each weekday, Scott Rasmussen’s Number of the Day explores interesting and newsworthy topics at the intersection of culture, politics, and technology. Columns published on Ballotpedia reflect the views of the author.

Scott Rasmussen is founder and president of the Rasmussen Media Group. He is the author of "Mad as Hell: How the Tea Party Movement Is Fundamentally Remaking Our Two-Party System," "In Search of Self-Governance," and "The People’s Money: How Voters Will Balance the Budget and Eliminate the Federal Debt." Read more reports from Scott Rasmussen — Click Here Now.