7 Keys to Rebooting a Presidential Campaign

Florida Republican Gov. Ron DeSantis' presidential campaign last month revealed plans for a reboot, one that boasts significant changes to his messaging, media strategy, and event structure. (AP)

By    |   Wednesday, 09 August 2023 07:27 AM EDT ET

Political campaigns, like frozen computers and flagging film franchises, sometimes simply need a reboot.

While the word is frequently bandied about, particularly during presidential primary season, and oftentimes signals the last gasp of a campaign beyond saving, that's not always the case.

Marisa Herman

Marisa Herman, a Newsmax senior reporter, focuses on major and investigative stories. A University of Florida graduate, she has more than a decade of experience as a reporter for newspapers, magazines, and websites.

© 2026 Newsmax. All rights reserved.


platinum
Political campaigns, like frozen computers and flagging film franchises, sometimes simply need a reboot.
presidential campaign, reboot, 2024 elections, ron desantis, bill clinton, john mccain
1264
2023-27-09
Wednesday, 09 August 2023 07:27 AM
Newsmax Media, Inc.

View on Newsmax