Tags: LT | Brazil | Natura | Avon

Brazil's Natura Announces Purchase of Avon Products

Wednesday, 22 May 2019 06:37 PM EDT

RIO DE JANEIRO (AP) — The Brazilian cosmetics maker Natura has announced that it is buying Avon Products in an all-stock deal.

Natura said Wednesday the deal would create the world's fourth-largest group of beauty products and aims to give the Brazilian brand a global reach.

Natura said in a statement that the estimated value of the deal is $3.7 billion. Shareholders of both companies still have to approve the deal.

The Brazilian company says a holding company will be created, with 76% of the shares going to current Natura stockholders and 24% to Avon's. It expects to conclude the deal in the beginning of 2020.

The Brazilian company started with a door-to-door model similar to Avon's, but recently bought retail stores like The Body Shop.

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The Brazilian cosmetics maker Natura has announced that it is buying Avon Products in an all-stock deal.Natura said Wednesday the deal would create the world's fourth-largest group of beauty products and aims to give the Brazilian brand a global reach.Natura said in a...
LT,Brazil,Natura,Avon
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2019-37-22
Wednesday, 22 May 2019 06:37 PM
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