The last known male northern white rhino has joined Tinder, a dating app, to bring attention to his plight and find him a mate.
The effort to find the rhino, named Sudan, a mate has been called "The Most Eligible Bachelor in the World" and is being spearheaded by the Kenyan wildlife conservancy where he lives.
Sudan’s profile on the dating app says, “I don’t mean to be too forward, but the fate of the species literally depends on me. I perform well under pressure.”
Sudan, who is 43, lives with two female companions, but they have not been able to breed because of age and other issues, according to Time.
Ol Pejeta Conservancy and Tinder are looking to raise $9 million to research breeding methods including in vitro fertilization, hoping to save the rhino species from extinction, Time said.
The conservancy’s website crashed Tuesday evening from the high volume of traffic. A message on the Tinder app asks viewers to swipe right and make a donation on the conservancy’s site.
If the in vitro fertilization of one of the two remaining females’ eggs can be done successfully, the eggs may be implanted into a younger southern white rhino female, which are far more common. However, Sudan is already very old for a rhino, so caregivers fear he could die before the procedure could be completed.
“We tried everything to get them to mate naturally,” Ol Pejeta marketing manager Elodie Sampere said, NBC reported. The animals were removed to a semi-wild environment, but the matings that did occur did not result in a pregnancy.
Northern white rhino horns have been sold for $50,000 per kilo, more than gold or cocaine, NBC reported.
At least one Tinder user was a little confused when they matched up with Sudan.
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