The month of October saw the inaugural European House-Ambrosetti Italian-South African summit. The aim of the summit was to increase bilateral investment and intercompany collaboration on ventures concerning the respective countries.
The event was hosted at the Mount Nelson hotel in Cape Town, South Africa, and was attended by over 100 CEOs, business leaders, and a contingent of government representatives.
Italian investments make up 0.7 percent (650 million Euros) of South Africa’s total foreign investment, leaving ample room for growth.
The primary discussion revolved around sectors including manufacturing, energy, and agri-food processing.
Networking on this scale has helped to clear the air of uncertainties especially pertaining to understanding the different cultures and doing business in unfamiliar territory.
Both countries are able to offer unique strengths that will form the basis of mutually beneficial partnerships. Italy is able to supply South Africa’s current demand for med-high-tech SMEs (small and medium enterprises). A strong Italian manufacturing industry will also prove advantageous in addressing South Africa's recent shortfalls in this sector.
One of South Africa’s greatest economic assets to be shared with Italy is a complete world-leading financial system. Another important benefit for setting up business in South Africa is the ease of access to other African markets and economies.
As economic activity increases between these two countries, the European House-Ambrosetti intends on hosting this event on an annual basis.
Matthew Klynsmith earned a business administration diploma at CTI in Cape Town, South Africa. He now works at Strategic Options as an associate partner. To read more reports from Matthew Klynsmith, Go Here Now.
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