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Zogby Poll: Faith in American Dream Sinking

Wednesday, 20 Jul 2011 07:44 PM

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The percentage of U.S. adults who believe it is possible for themselves and their families to achieve the American Dream has dropped to 50 percent, down significantly from the 68 percent who said the same in November 2008.

Faith in the American Dream falls even further when respondents are asked if it's possible for middle class families to achieve it, from 62 percent in November 2008 to just 44 percent today.

These latest results are from an IBOPE Zogby interactive poll conducted from July 15-18.

Do you feel it is possible for you and your family to achieve the American Dream, or would you say it does not exist?

Response

July 2011

Nov. 2008

(Post election)

American Dream possible

50%

68%

It does not exist

30%

19%

Not sure

20%

14%

Do you agree or disagree that most middle class families can achieve the American Dream?

Response

July 2011

Nov. 2008

(Post-election)

Agree

44%

62%

Disagree

37%

24%

Not sure

20%

14%

Totals may not add up to 100% due to rounding

In our recent poll, we found these notable demographic differences over the belief it is possible for individuals and their families to achieve the American Dream.

More likely: Republicans (60%), conservatives (57%), adults who attend religious services weekly (59%), household incomes of $75,000 to $100,000 (67%) and more than $100,000 (62%), NASCAR fans (57%) and those who shop at Wal-Mart weekly (57%).

Less likely: adults 65 and older (36%), liberals (40%), adults who never attend religious services (43%) and household incomes of $25,000 to $35,000 (39%), and below $25,000 (33%).

We also asked voters how they define the American Dream.

Do you and your family consider the American Dream to be mainly about achieving material goods, or is it more about finding spiritual happiness?

Response

July 2011

Nov. 2008

(Post-election)

Material goods

40%

38%

Spiritual happiness

38%

43%

Not sure

22%

19%

Totals may not add up to 100% due to rounding

The most notable current demographic differences on this question had to do with religious practices, as both adults who attend religious services more than weekly (58%) and born-again Christians (53%) are more likely to choose "spiritual happiness."

IBOPE Zogby International conducted an online survey of 2,188 adults. A sampling of IBOPE Zogby International's online panel, which is representative of the adult population of the US, was invited to participate.   Slight weights were added to region, age, race, religion, party, gender, education to more accurately reflect the population. The margin of error is +/- 2.1 percentage points. Margins of error are higher in sub-groups.  The MOE calculation is for sampling error only.


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