Tags: tesla | earnings

Tesla Gross Margin Falls 23% on Price Cuts; Shares Tank

Tesla Gross Margin Falls 23% on Price Cuts; Shares Tank

Wednesday, 24 January 2024 04:18 PM EST

Tesla Wednesday reported a fall in fourth-quarter gross margin from a year earlier as it cut prices and offered incentives to boost demand for its electric vehicles.

Shares of the Austin, Texas-based company fell 5% in extended trading.

The company reported a gross margin of 17.6% for the three months ended December, compared with 23.8% a year earlier, and analysts' average estimate of 18.3% according to LSEG data.

In the third quarter, Tesla posted gross margin of 17.9%.

Record deliveries in the quarter also pushed margins lower, as price cuts and costs associated with the production ramp up of new pickup Cybertruck offset lower battery raw material costs.

Tesla slashed prices throughout last year. It reduced the price of the Model Y, its most popular vehicle, by as much as 26.5% in the past year in the U.S.

The company managed to hit its 2023 deliveries target of 1.8 million cars, even as CEO Elon Musk cautioned a hit to demand from high interest rates. However, Tesla lost its spot as the top EV maker by sales to China's BYD in the fourth quarter.

Tesla's fourth-quarter revenue rose 3% to $25.17 billion, which marked its slowest pace of growth in more than three years. Analysts on average expected $25.62 billion, according to LSEG data.

© 2026 Thomson/Reuters. All rights reserved.


StreetTalk
Tesla Wednesday reported a fall in fourth-quarter gross margin from a year earlier as it cut prices and offered incentives to boost demand for its electric vehicles.
tesla, earnings
214
2024-18-24
Wednesday, 24 January 2024 04:18 PM
Newsmax Media, Inc.

Sign up for Newsmax’s Daily Newsletter

Receive breaking news and original analysis - sent right to your inbox.

(Optional for Local News)
Privacy: We never share your email address.
Join the Newsmax Community
Read and Post Comments
Please review Community Guidelines before posting a comment.
 
Get Newsmax Text Alerts
TOP

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

NEWSMAX.COM
MONEYNEWS.COM
© Newsmax Media, Inc.
All Rights Reserved
NEWSMAX.COM
MONEYNEWS.COM
© Newsmax Media, Inc.
All Rights Reserved