Tags: South Florida | Luxury | Real Estate Market | Chinese Investment

South Florida's Luxury Real-Estate Market Ready for Chinese Investment

South Florida's Luxury Real-Estate Market Ready for Chinese Investment

By    |   Friday, 19 February 2016 09:54 AM


It is 2016 and in Chinese culture, the year of the monkey.

As the world watches the twists and turns of China’s economy, many in the real estate industry are contemplating the "BRIC" countries deterioration economically. 

What impact will the unwinding of these "darling economies" have on those that have bet and depended on their unimpeded growth and future? Latin America in the last 20 years has been the strongest and most significant consumer of South Florida luxury real estate. 

However, today, with a strong dollar influencing the true cost in absolute terms to the consumer, the Latin American prospect is hesitating and contemplating their next move. 

This is not the first time we have seen this type of inertia.  Given that historically we know that prospective buyers will reengage sooner than later, and given the realities and alternatives, we are compelled to look at alternatives rather than wait and hope.  Now the attention has turned to China.  Not in place of, but rather in addition to overseas efforts and network of relationships to balance the portfolio of potential buyers.

While the economies of the "BRICs" are suffering, the populace is looking outward for alternatives to hedge and protect their personal assets.  China, with an overwhelming populace and a now volatile economy/stock market is a logical place to search for new prospects. 

Flight Capital is already draining the world's largest stockpile of dollar reserves.  The government of China is imposing tighter and stricter controls on the individual’s rights to export their currency outside their confines and oversight.  But that has not diminished the level of interest in a hard asset investment in the security of the U.S.  The question is where they invest. 

Already the largest foreign investor in U.S. real estate, the Chinese have placed their money in cities from Los Angeles to New York.  

South Florida has until now, been largely ignored.  Awareness combined with access, direct flights, underlying cultural connectivity and a solid foundation for assimilation have held it back.

I proffer that this is changing and just at the right time.  As matters worsen elsewhere, South Florida offers an incredible alternative for not just investment but lifestyle as well.

It is no secret that the major cities in China suffer from terrible pollution.  Not just in the big cities, but certainly prominent and sometimes debilitating.  There is a clear desire to enjoy fresh air and an outdoor active lifestyle.  South Florida offers some of the best weather and air quality in the United States and the next step is already underway.

Business forces are organizing and planning the cultural and social infrastructure that will make visitors feel welcome and at home.  These are the fundamentals that will build a strong bridge between our diverse populace and welcome guests. 

Once our guests feel comfortable they will be calling South Florida home, as many from around the world have grown accustomed.  South Florida has an unbeatable combination of features and benefits that will cause us to be at the forefront of future market expansion within the U.S.

The general image of people born in the year of the Monkey is intelligence, especially in their career and wealth. 

Now is the time for Chinese investment in the South Florida market.

Philip Spiegelman
is widely recognized as one of the world's most successful and influential experts in the marketing and sales of luxury condominium projects. To read more his insights, CLICK HERE NOW.

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Now is the time for Chinese investment in the South Florida market.
South Florida, Luxury, Real Estate Market, Chinese Investment
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2016-54-19
Friday, 19 February 2016 09:54 AM
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