Tags: Electronic | Arts | Takeover | Talk

Electronic Arts Jumps the Most in Six Months on Takeover Talk

Thursday, 16 August 2012 10:44 AM

Electronic Arts Inc., the second-largest U.S. video-game publisher, rose the most in more than six months after the New York Post reported that the company is exploring a sale.

EA ended up 5.5 percent at $13.81 in New York. The stock climbed as high as $14.32 earlier in Thursday’s session, marking the biggest intraday gain since Feb. 2.

The company is interested in doing a deal at $20 a share and has been approached by private-equity firms, the Post reported, citing unnamed people familiar with the discussions. The talks are still in early stages, the newspaper said.

EA shares had slumped 36 percent this year through Wednesday as it struggled to shift to Internet-based video games. Chief Executive Officer John Riccitiello is adding online titles to reduce the company’s reliance on declining sales through retail stores.

Jeff Brown, a spokesman for Redwood City, California-based EA, didn’t immediately respond to requests for comment.

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Thursday, 16 August 2012 10:44 AM
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