Viacom's Comedy Central is picking up "The Onion Sports Network" series, a satire on the world of sports.

The half-hour series will premiere in the first quarter.

Comedy Central bills the pilot and 10-episode series as taking on "teams, players, leagues, sycophantic fans, ridiculous products, and over-hyped coverage."

The series is based on the Onion Sports Network's online videos.

Financial terms were not disclosed. Shares of Viacom Inc., based in New York, fell 10 cents to $38.96 in morning trading.