Tags: Viacom | VIA | cable | TV

All Bets Are On a Strong Viacom

By    |   Friday, 29 July 2011 11:04 AM EDT

Despite smatterings of uncomfortable court cases in recent months, legal woes seem to be taking a back seat as entertainment giant Viacom (VIA) roars ahead with new business deals.

As the owner of such cable TV staples like MTV and Nickelodeon, the cable TV brand has been an industry leader in stock gains during 2010 and the first half of 2011.

Its movie segment has up until now been dominated by Paramount Pictures, whose summer blockbuster “Transformers 3” has brought in nearly half a billion dollars worldwide.

Looking to move beyond Paramount, and building up the success of its first animated blockbuster, “Rango” — which this past spring that saw receipts nearly double what the company spent on making the film — Viacom recently announced it will launch an animation unit in 2014 with the aim of making at least one $100 million film per year.

Up until now, Viacom’s animated experience, other than Rango, has remained mostly on the distribution side with its deal with DreamWorks Animation. That distribution agreement runs out in 2012 however, leaving Viacom wide open to pursue its own piece of the growing animated film pie.

Higher targets


Though big-budget animations are a bit of a risk, analysts seem to still have faith in Viacom’s TV-dominated portfolio and expect it to keep breaking records, as it has so far over the past 18 months or so. Wunderlich Securities and Trefis both have a price target of $60.

© 2026 Newsmax Finance. All rights reserved.


Companies
Despite smatterings of uncomfortable court cases in recent months, legal woes seem to be taking a back seat as entertainment giant Viacom (VIA) roars ahead with new business deals. As the owner of such cable TV staples like MTV and Nickelodeon, the cable TV brand has been...
Viacom,VIA,cable,TV
240
2011-04-29
Friday, 29 July 2011 11:04 AM
Newsmax Media, Inc.

Sign up for Newsmax’s Daily Newsletter

Receive breaking news and original analysis - sent right to your inbox.

(Optional for Local News)
Privacy: We never share your email address.
Join the Newsmax Community
Read and Post Comments
Please review Community Guidelines before posting a comment.
 
Get Newsmax Text Alerts
TOP

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

NEWSMAX.COM
MONEYNEWS.COM
© Newsmax Media, Inc.
All Rights Reserved
NEWSMAX.COM
MONEYNEWS.COM
© Newsmax Media, Inc.
All Rights Reserved