Fast-food chicken chain Chick-fil-A Inc. reportedly has surpassed Taco Bell and Burger King in a respected industry list of top 500 restaurants.
Chick-fil-A is now the second-highest-grossing restaurant chain in the U.S., despite not being open on Sundays, thanks to sales growth in 2019 of 13 percent to $11.3 billion, according to Restaurant Business Magazine’s annual list of top 500 restaurants.
The chicken eatery passed Taco Bell and Burger King to second place behind McDonald’s.
Last year, Chick-fil-A was seventh on the list.
“They have the highest quick service restaurant sales in the industry,” John Gordon of Pacific Management Consulting Group told the New York Post Post. “It’s higher than many steakhouses with bars,” he said.
“They are growing when the other brands are not; they have much more development potential,” he said. “I don’t see any of the other peers leapfrogging back.”
The Atlanta-based chain’s dominance is even more impressive considering it has only 2,470 locations in the United States.
McDonald's, the world’s biggest restaurant company saw its U.S. network shrink by more than 100 locations last year, after accounting for new openings, according to an estimate from researcher Technomic, Bloomberg reported.
Meanwhile, the top 500 largest chains in total, including rivals Chick-fil-A and Popeyes Louisiana Kitchen, added restaurants in 2019 in the U.S., the data show.
McDonald’s had about 13,780 stores in the U.S. at the end of last year, according to Technomic. That would compare with the company’s own reported data of 13,914 in 2018 and more than 14,000 in the year prior.
To be sure, with some U.S. states reopening their economies, there’s growing evidence that cooking-at-home fatigued consumers are eager to order from restaurants again -- at least those that have social distancing built in via takeout or drive-thru, Bloomberg explained.
Some restaurants are also adapting their offerings -- think more family packages, fewer lunch specials -- to meet diners’ needs.
Chick-fil-A is seeing a boost from chicken Parmesan meal kits that are available in 900 locations across the U.S. now. It’s helping the chain and its franchisees, according to Michael Patrick, the company’s head of innovation and new ventures.
“We’re in very different times where every state has different shelter in place rules,” Patrick said in an interview. Visitors are spending more per visit and purchasing more when they come for carryout, he said.
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