Tags: YouTube | racialjustice | SusanWojcicki

YouTube Dedicates $100M Fund for Black Creators

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By    |   Friday, 12 June 2020 04:51 PM

YouTube is setting aside $100 million to help black creators amplify their voices, CEO Susan Wojcicki announced Thursday.

In a blog post, she announced the fund along with the company’s plans to support racial justice in a mid-year update. 

"At YouTube, we believe Black lives matter and we all need to do more to dismantle systemic racism," she wrote.

YouTube has already donated $1 million to the Center for Policing Equity.

Big companies are publicly supporting racial justice efforts in the wake of the death of George Floyd, a black man, who was killed by a white police officer in Minneapolis on May 25. People have been calling for change and protesting for racial justice.

YouTube has been slammed in the past for featuring white supremacist and other racist videos on its site. 

Last quarter, she said the platform took down more than 100,000 videos and 100 million comments for violating its hate speech and harassment policies that were updated last year. 

Wojcicki recognized the company has to do more to battle hate.

"We know there's more work to do," she said. "We're taking this moment to examine how our policies and products are working for everyone — but specifically for the Black community— and close any gaps. And more broadly, we will work to ensure Black users, artists, and creators can share their stories and be protected from hateful, white supremacist and bullying content."

The first project to air from the new fund is called “Bear Witness, Take Action.”

It will premiere at 3 p.m. PT on Saturday. The 90-minute special will be led by actress Keke Palmer and rapper Common and feature creators, artists, public figures and activists in roundtable discussions, musical performances and more.

The site will host a livestream fundraising event along with the special, with donations benefiting the Equal Justice Initiative, she said.

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YouTube is setting aside $100 million to help black creators amplify their voices, CEO Susan Wojcicki announced Thursday...
YouTube, racialjustice, SusanWojcicki
Friday, 12 June 2020 04:51 PM
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