Tags: NIH | anti-smoking | video game | children

Feds Spend Over $200K on Anti-Smoking Video Game for Children

Image: Feds Spend Over $200K on Anti-Smoking Video Game for Children
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By    |   Thursday, 08 Oct 2015 02:30 PM

In an attempt to teach fifth graders the negative side effects of smoking cigarettes and tobacco use, The National Institutes of Health (NIH) is spending over $200,000 on a video game that will navigate the player through "cancer rooms" to find hidden objects to beat cigarettes with, The Washington Free Beacon reports.

"The proposed game is a 'Hidden Object' type of application," a grant for the project states.

"As character [sic throughout] move around he will progress through puzzle rooms named after the problems associated with tobacco use e.g. Cancer Room, Heart Disease Room, and Lung Disease Room, Nicotine Addiction Room, Oral Cancer Room, Gum Disease Room, and so on."

So far, the Free Beacon reports that the game has cost $224,767 and is being created by Moai Technologies, a Minnesota company that functions only off of government grants.

"Challenges and puzzles consist of hidden objects, word searches, matching activities, and other challenges," the statement said. "When a puzzle or challenge is completed, characters will receive something that will help him [sic] fight the ever-present cigarettes, cigars, and chewing tobacco containers."

The Washington Free Beacon notes that the video game is based off of a 1980s cartoon, also financed by the NIH, by the name of "Dusty the Dragon."

And while "Dusty the Dragon" served as an anti-tobacco cartoon, Moai Technologies says, "The game form of 'Dusty the Dragon' will allow a much deeper exploration of the organs of the human body and more opportunity to deliver a message about the adverse effects of smoking."

Research on the $200,000 video game will continue through July 2016 and will be tested on students and teachers in three separate elementary schools.

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In an attempt to teach fifth graders the negative side effects of smoking cigarettes and tobacco use, The National Institutes of Health (NIH) is spending over $200,000 on a video game that will navigate the player through "cancer rooms" to find hidden objects to beat...
NIH, anti-smoking, video game, children
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2015-30-08
Thursday, 08 Oct 2015 02:30 PM
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