Kid Rock has apologized for a 2017 Senate campaign stunt where he launched a website claiming that he was running for public office, the Detroit Free Press reported Wednesday.
The musician, whose real name is Robert Richie, made the revelation while stumping Wednesday for Republican Senate hopeful John James, who is running for the spot in an effort to unseat longtime Michigan Senator Debbie Stabenow, the newspaper said.
The Detroit native admitted he was never seriously planning on running for the Senate and that it was all "fun and games" until people started to take him seriously, the Free Press wrote.
"You know, I was hearing from the White House weekly," Richie said, according to the Free Press. "There were governors and senators that endorsed me. There were people that wrote me letters from all over ... So to those people, I apologize."
Kid Rock had won an endorsement from former New York Gov. George Pataki and drew interest from the Senate Leadership Fund, which has the backing of Senate Majority Leader Mitch McConnell, according to the Daily Wire.
Richie fueled speculation about his political ambitions more when he visited the White House to meet President Donald Trump in April 2017 with former Republican vice presidential candidate Sarah Palin and fellow musician and Republican supporter Ted Nugent.
Richie came clean last October on Howard Stern's SiriusXM radio show.
"I'm not running for Senate," Richie told Stern then. "Are you f****** kidding me? Like, who couldn't f****** figure that out?"
"I'm releasing a new album on Nov. 3 or something like that. I'm going on tour, too, which no one's going to print," Richie continued to Stern.
Richie released the album "Sweet Southern Sugar" late last year.
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