Tags: karl stefanovic | year | same | suit | sexism

Karl Stefanovic's Year in Same Suit: No One Notices Sexism Experiment

Image: Karl Stefanovic's Year in Same Suit: No One Notices Sexism Experiment
TV Host Karl Stefanovic. (Gaye Gerard/Getty Images, file)

By    |   Monday, 17 Nov 2014 02:35 PM

Karl Stefanovic, an Australian TV host, donned the same suit for an entire year and no one noticed, making what he considered to be a point about sexism in the media.

"No one has noticed; no one gives a s***," Stefanovic told Fairfax Media. "But women, they wear the wrong color and they get pulled up. They say the wrong thing and there's thousands of tweets written about them. Women are judged much more harshly and keenly for what they do, what they say, and what they wear."

Stefanovic told the Sydney Morning Herald that his aggravation at how his co-host, Lisa Wilkinson, was treated about her hair and her clothing caused him to initiate the experiment.

Wilkinson seems to have taken the experiment in stride, tweeting:



Wilkinson talked about some of the struggles of being female in the media in a 2013 speech and on Twitter.

In that Olle Media Lecture, she talked about the challenge of being a journalist in the crazy days of social media, but also the challenge of being a woman.

"Because today’s media landscape, particularly for women, is one now so focused on the glossy and the glamorous it often eclipses and undermines everything else. And it is everywhere," Australian Politics quoted from her speech. "I kid you not — even in preparing for tonight’s lecture, the most common question I was asked was not 'What are you going to say?' but 'What are you going to wear?' And when you’re a woman doing breakfast TV, you quickly learn the sad truth, that what you wear can sometimes generate a bigger reaction than even any political interview you ever do."

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Karl Stefanovic, an Australian TV host, donned the same suit for an entire year and no one noticed, making what he considered to be a point about sexism in the media.
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Monday, 17 Nov 2014 02:35 PM
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