Tags: justice league | rotten tomatoes | rating | delayed

'Justice League' Rotten Tomatoes Rating Delayed to Help Movie?

Image: 'Justice League' Rotten Tomatoes Rating Delayed to Help Movie?
Rotten Tomatoes is delaying its "Justice League" rating, which could help the movie. (Warner Bros.)

By    |   Wednesday, 15 November 2017 05:07 PM

Movie scoring site Rotten Tomatoes will not reveal its rating for "Justice League" until Thursday, the day before the film's opening, as part of Rotten Tomatoes' new "See It/Skip It" Facebook show.

The show airs late on Wednesday nights and the score is not revealed until the end of the show. It is then posted on the Rotten Tomatoes site the next day, Thursday, at midday, according to The Hollywood Reporter.

Previous movies featured on "See It/Skip It" were "Bad Moms Christmas," "Thor: Ragnarok," and "Murder on the Orient Express."

Two weeks ago, THR said, Sony didn't realize the Rotten Tomatoes rating for "Bad Moms Christmas" was not being released until the movie’s release day. With most other movies, a score would be available on the Wednesday morning before release day.

Rotten Tomatoes has become one of the most influential movie review sites for potential moviegoers. It represents a potential conflict of interest in the case of the “Justice League” movie, Fast Company noted, because Warner Bros., which made “Justice League,” also owns a minority stake in Rotten Tomatoes through owners Fandango.

The movie is a flagship one for Warner Bros., and early reaction to trailers and anticipatory material has been mixed, with several negative early reviews. A negative review from Rotten Tomatoes could hurt opening weekend numbers, so the company may see a delay as beneficial.

However, social movie app Flixter released the unfiltered Rotten Tomatoes score on its app as 48 percent, which is probably low enough to do some damage, Fast Company said.

DC extended universe diehards tweeted that other fans should ignore the Rotten Tomatoes score and some thought it would be refreshing to just read reviews like people used to do before Rotten Tomatoes became so universally used.

© 2018 Newsmax. All rights reserved.

   
1Like our page
2Share
TheWire
Movie scoring site Rotten Tomatoes will not reveal its rating for "Justice League" until Thursday, the day before the film's opening, as part of Rotten Tomatoes' new "See It/Skip It" Facebook show.
justice league, rotten tomatoes, rating, delayed
442
2017-07-15
Wednesday, 15 November 2017 05:07 PM
Newsmax Inc.
 

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

NEWSMAX.COM
America's News Page
© Newsmax Media, Inc.
All Rights Reserved