Tags: horses | tattersalls | auction | royalty

British Horse Auction Attracts Billionaires, Royalty

A horse at the Tattersalls premier yearling sale
A horse at the Tattersalls premier yearling sale. (Alan Crowhurst/Getty Images)

By    |   Friday, 27 September 2019 12:00 PM

Each year around this time, the super-wealthy make their way to Suffolk, England to take part in the creme de la creme of horse auctions.

This is not just any sale, it is the Tattersalls premier yearling sale. Also known as Book 1, here you will find billionaires and member of royalty locked in fierce battles to outbid one another, and they are willing to pay millions for one horse.

One yearling was auctioned for $4.8 million last year, and roughly $138 million was spent during the event, CNN reported.

Tensions can rise quickly at these sales as the super-wealthy compete against one another in heated bidding wars. It makes for good entertainment, said Tattersalls marketing manager Jimmy Gorge.

"It is great theater," he said. "There are times when it is so extraordinarily compelling in the ring and you can't help but watch it all unfold. That's the beauty of Tattersalls and this sale. It's a little bit special."

Slated to take place on Oct. 8 this year, the sale is gearing up to be just as exciting as last year. More than a quarter of the 552 lots have been sired from five of Great Britain's and Ireland's greatest stallions, which boast stud fees from $300,000 to $500,000.

The event, which sells roughly 10,000 horses a year, draws bidders from across the world. In 1923, Britain's King George V visited the sale and in recent years Sheikh Mohammed, Sheikh Fahad, and Sheikh Hamdan have all made appearances.

"Book 1 of the yearling sale is the most prestigious yearling sale in Europe if not the whole world these days," George said, adding that there was "genuine drama and excitement" as the horses are led into the ring.

"There's big expectation, it will be standing room alone and what's great is anyone can attend. It's a public auction open to everyone. And the buyers know they won't be short of quality."

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Each year around this time, the super-wealthy make their way to Suffolk, England to take part in the creme de la creme of horse auctions.
horses, tattersalls, auction, royalty
321
2019-00-27
Friday, 27 September 2019 12:00 PM
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