Tags: crock-pot | twitter | this is us | ending

Crock-Pot Twitter Account Battles 'This Is Us' Ending

Crock-Pot Twitter Account Battles 'This Is Us' Ending

By    |   Friday, 26 January 2018 12:28 PM

Makers of the Crock-Pot created a Twitter account to battle plummeting sales after NBC's hit show "This is Us," revealed how one of its beloved characters met his end.

The death of the Pearson family's beloved patriarch, Jack Pearson, has been a central mystery to the show since season one aired two years ago, but now fans can finally stop speculating.

(Spoiler alert: Stop reading now if you don't want to know the answer to the mystery.)

The final scene of Tuesday night's episode shows exactly how Jack Pearson met his death and it was via a faulty slow cooker that shorted and set the house on fire, CNN noted.

It was not long after the episode was aired that fans took to social media to lambaste the product and its leading manufacturer, Crock-Pot.

In response to the flood of tweets pouring in, the company created an account, @CrockPotCares, solely dedicated to doing damage control, according to Food and Wine.

"Don't further add to this tragedy by throwing your Crock-Pot Slow Cooker away," the manufacturer said, adding that "spending time with his [Jack Pearson] family while enjoying comfort food from his Crock-Pot was one of his favorite things to do."

Spurred by the dramatic response to the latest episode, "This is Us" showrunner, Dan Fogelman, released a statement on Twitter reminding fans that it was a fictional incident.

He also told Entertainment Weekly that it was unfair for fans to blame the "entire Crock-Pot community" for one fictional Crock-Pot.

A Crock-Pot spokesperson said in a statement to TVLine on Wednesday that it was important for consumers to understand that "all Crock-Pot slow cookers exceed all internal testing protocols and all applicable industry safety standards and regulations."

The manufacturer further said it hoped that the team at NBC's "This Is Us" would help spread "factual information" regarding its product's safety.

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Crock-Pot is responding to an unexpected backlash related to NBC's hit show "This is Us," spurring the maker of slow cookers to create a Twitter account to address the issue.
crock-pot, twitter, this is us, ending
Friday, 26 January 2018 12:28 PM
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