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'Alien Covenant' Box Office Edges 'Guardians of the Galaxy'

Image: 'Alien Covenant' Box Office Edges 'Guardians of the Galaxy'

(IMDb)

By    |   Monday, 22 May 2017 08:21 AM

"Alien: Covenant's" box office take this weekend appeared good enough to edge out "Guardians of the Galaxy Vol. 2," as the top movie theater draw – that's the good news for the latest in the sci-fi horror series, says USA Today.

The bad news is "Alien: Covenant" only made $36 million in ticket sales and the Marvel "superhero" movie, already in its third week of release, almost beat it with $35.1 million.

"Guardians of the Galaxy Vol. 2" opened May 5 with a weekend take of $146.5 million then, noted Box Office Mojo.

Although both films fall in the science fiction genre, Paul Dergarabedian, senior media analyst for ComScore, told USA Today that "Alien: Covenant" and "Guardians of the Galaxy" are polar opposites.

"You couldn't get two outer-space operas that are more different in terms of point of view and execution," Dergarabedian said of the monster-driven "Alien" to the lighter "Guardians of the Galaxy."

"'Alien' is sort of the dark side. It's the R-rated yin to 'Guardians'' PG-13-rated fun yang," Dergarabedian added.

Variety reported that things are better for "Alien: Covenant" overseas, with the movie bringing in $66.3 million in global ticket sales over two weeks, including $30.3 million in 76 international markets this weekend.

Director Ridley Scott, who is returning to the franchise, may have jinxed it when he bragged this month to BBC4 that the "Alien" franchise could be as big as "Star Wars."

In fact, "Alien: Covenant's" opening weekend finished behind 2012's "Prometheus," which rebooted the franchise ($51 million) and 2004's "Alien vs. Predator's" $38.2 million, noted Box Office Mojo.

"A crowded summer release can always take part of the blame," said Variety's Seth Kelley. "… Perhaps audiences are waiting to spend their money on Memorial Day weekend's releases 'Pirates of the Caribbean: Dead Men Tell No Tales' or 'Baywatch.' "Alien: Covenant' also arguably lacks star power.

"While Michael Fassbender is a well-known name, that's about where the list ends, and none of the topliners have much of a social media presence. … The Alien franchise has a strong association with blood and guts that is both its selling point and an isolating factor. Chestburster is just never going to be for everyone," said Kelley.

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"Alien: Covenant's" box office take this weekend appeared good enough to edge out "Guardians of the Galaxy Vol. 2," as the top movie theater draw – that's the good news for the latest in the sci-fi horror series.
alien covenant, box office, guardians of galaxy
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2017-21-22
Monday, 22 May 2017 08:21 AM
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