Tags: Trump Administration | univision | jorge ramos | registration drive | election | hispanic

Univision Draws 100,000 Hispanics to Voter Events Before Election

Image: Univision Draws 100,000 Hispanics to Voter Events Before Election
(AP Photo/Damian Dovarganes)

By    |   Friday, 20 May 2016 05:12 PM

More than 100,000 people have attended events sponsored by Univision, the nation's largest Spanish-language cable network, aimed at increasing the numbers of Latino voters and citizens ahead of the presidential election in November.

"We want to inform and empower our audience, not just entertain them," Jessica Herrera-Flanigan, the broadcaster's executive vice president of government relations and public policy, told The Washington Post. "As a media company, we have the ability to educate and tell people what's happening on air and off air … We have the voice."

Nearly 11 million Hispanics voted in the 2012 presidential election.

In February, Univision announced a drive to register 3 million new Hispanic voters before the election. The figure was based on an estimation of the number of Latinos who had turned 18 and had become eligible to vote since 2012.

The Univision effort includes a public-service advertising campaign, as well as town halls, forums and voter-registration activities with other advocacy groups. The events are in both English and Spanish.

Based in New York, Univision has 126 television and radio stations across the United States and social media platforms, the Post reports. The company was founded in 1962.

So far, nearly 106,000 people have attended 145 citizenship workshops, forums, voter-registration drives and related activities across the country, according to the report.
In addition, a new texting tool is forthcoming — and it has about 130,000 subscribers.

Univision has squared off against presumptive Republican nominee Donald Trump several times since he began his campaign last June.

The network dropped the Miss Universe and Miss USA pageants after Trump slammed illegal Mexican immigrants — and Univision sued the developer for $500 million as a result of his remarks.

The lawsuit was settled in February, the Post reports.

Univision reporter and anchor Jorge Ramos was ejected by security officers at a Trump news conference last August after confronting the billionaire on his pledge to deport illegals should he win the White House in November.

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More than 100,000 people have attended events sponsored by Univision, the nation's largest Spanish-language cable network, aimed at increasing the numbers of Latino voters and citizens ahead of the presidential election in November.
univision, jorge ramos, registration drive, election, hispanic
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2016-12-20
Friday, 20 May 2016 05:12 PM
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