Freshman Rep. Alexandria Ocasio-Cortez has attracted more online and media attention this year than any Democrat running for president, Axios reported on Monday.
The New York Democrat is also more likely to be picked up by news websites from social media than any other Democrat, according to data from social analytics company Parse.ly that was pulled for Axios.
And from a list of eight popular Democrats, Ocasio-Cortez attracted the second highest overall traffic, after House Speaker Nancy Pelosi, between when she was sworn in on Jan. 3 and Feb. 10 on the websites within Parse.ly's network. Most of the attention related to Pelosi was connected to the possibility of a second government shutdown.
Ocasio-Cortez has garnered such attention by mastering Twitter, while at the same time acting as a magnet in the digital and cable news ecosystem by sucking an entire news cycle in around her, which amplifies her media presence, according to Axios.
Her digital dominance is a result of not just the volume of her social media use, but her videos, viral quips and the fact that she has introduced - and aggressively defended and promoted - progressive policies around income taxes and climate change on social media, such as the Green New Deal.
Ocasio-Cortez also generated more interactions - retweets plus likes - than the six most prolific news organizations combined, over 30 days between December and January, according to an Axios analysis of Twitter data using CrowdTangle analytics
While Ocasio-Cortez has been impressive in many ways on social media, she doesn’t lead in other metrics, with Sen. Bernie Sanders having more followers on Instagram, Sanders and Sen. Cory Booker beating her in the number of followers on Twitter and six Democrats ahead of her on Facebook.
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