Tags: Thanksgiving | Parade | Costs

CBS: Annual Macy's Parade Comes With Steep Price Tag

CBS: Annual Macy's Parade Comes With Steep Price Tag
(AP)

By    |   Thursday, 23 November 2017 10:06 AM

Those parade floats, giant balloons and Broadway singers don't come cheap for the annual Macy's Thanksgiving Day Parade, with the total costs for the tradition averaging between $11.6 million and $13.4 million.

The parade float supplies, decorations, property taxes and staff salaries add up to $2.7 million to $4.5 million, reports CBS News, with Macy's owning its own studio space and supplies for the parade, in assets worth $8.9 million.

The Underdog balloon and its companions also don't fly cheap. Helium to keep them aloft costs at least a half-million per balloon, and each one requires 50 to 90 volunteers to handle them.

The new balloons can cost companies sponsoring them a lot of money as well, with the bill for construction and a parade fee costing $190,000.

As the parade has been a household tradition for decades, most businesses are willing to spend the money, and there are several new balloons in today's parade, including Chase from Nickelodeon's "PAW Patrol" and Jett from the NBC Sprout series "Super Wings."

Olaf from Disney's "Frozen" is also being unveiled this year.

The old balloons aren't cheap, either, as sponsors pay a $90,000 parade fee to keep figures such as the Pillsbury Doughboy and SpongeBob SquarePants flying.

Construction costs for each float range from $30,000 to $100,000, and costumes currently in storage are valued at $2 million.

Further, about 700 new costumes are designed every year for people on the floats themselves, and the parade float costs add approximately $780,000 to $2.6 million to the parade's bottom line.

Further, salaries for Macy's employees working on the extravaganza total $1.3 million.

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Those parade floats, giant balloons and Broadway singers don't come cheap for the annual Macy's Thanksgiving Day Parade, with the total costs for the tradition averaging between $11.6 million and $13.4 million....
Thanksgiving, Parade, Costs
269
2017-06-23
Thursday, 23 November 2017 10:06 AM
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