John Tantillo



Nov 12, 2018
The strategy for both Democrats and the GOP to remember is, always be branding. This means assessing what the voter wants, and is demanding. In this election cycle, it was healthcare. The party best understanding this integral marketing imperative will win future elections.


Oct 29, 2018
With their focus on style, Trump’s detractors miss the other side of a valid argument, substance is what many voters want today. It's why Trump and the Republicans may win seats in the U.S. Senate, while maintaining a majority in the U.S. House.


Oct 22, 2018
The president is underestimated by his critics because they simply do not understand the marketing and branding genius of Donald J. Trump.


Oct 10, 2018
For those who believe that President Trump has transformed the Republican Party: Make no mistake. The feeling is mutual. Republicans have also changed the president in his role as a leader of their party and the country.


Sep 24, 2018
Pollsters will confidently and proudly remind us that their “opinion-gathering instruments” were dead-on regarding the 2016 presidential campaign.


Sep 17, 2018
Many believe that the polls are rigged. This unflattering brand attribute isn’t the most positive and claims of being “fair and balanced” are not exactly the case.


Sep 11, 2018
Former President Obama’s recent speaking tour criticizing President Trump and Republican policies will accomplish two aims.


Aug 20, 2018
One is beginning to see some doubt and uncertainty creep into even the most confident pro-Blue Wave predictions for the Midterm elections this November.

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