Call it the Marie Antoinette Diet.
New research suggests morning is the best time to consume sweet treats like cake and cookies because the body's metabolism is highest then and you can burn off the calories throughout the day.
What’s more, eating chocolate or other treats as part of a healthy breakfast -- that is also high in protein and carbohydrates – can actually help you lose weight by curbing your craving for sweets later in the day.
Sound too good to be true? Here are the details, published in the journal Steroids, so you can decide for yourself.
Tel Aviv University researchers led by Dr. Daniela Jakubowicz tracked the diets and weight of nearly 200 obese people for 32 weeks. Those who added dessert to their typical 600-calorie breakfast -- cookies, cake, or chocolate -- lost an average of 40 pounds more than a group that avoided such foods. What's more, they kept off the pounds longer.
They key is to indulge in the morning, when the body's metabolism is at its most active and we are better able to work off the extra calories throughout the day, said Jakubowicz, in reporting the findings of the study. Attempting to avoid sweets entirely can create a psychological addiction to these same foods in the long-term, he added.