Tags: amazon | grocery | store | brand

Amazon Confirms Plans for Store Under New Grocery Brand

Amazon Confirms Plans for Store Under New Grocery Brand
(Barbara Helgason/Dreamstime)

Monday, 11 November 2019 02:43 PM

Amazon.com Inc. plans to launch a new supermarket brand distinct from the Whole Foods Market chain the company acquired two years ago, a sign of the retail giant’s hunger for a slice of the grocery market beyond high-end organic food.

The company has posted four job listings for “Amazon’s first grocery store” in the Woodland Hills neighborhood of Los Angeles. An Amazon spokeswoman confirmed the listings, and said the store would open in 2020.

The brand will be distinct from Whole Foods and will have a conventional checkout line, unlike the company’s cashierless Amazon Go convenience stores, she said. Amazon’s plans for the store were reported earlier Monday by CNET.

The e-commerce company purchased Whole Foods in a splashy $13.7 billion deal two years ago, but has yet to make much headway in the $900 billion U.S. grocery industry. The Whole Foods brand, finicky about what is allowed on store shelves based on its healthy food image, clashes with Amazon’s desire to give customers whatever they want. Amazon’s rival Walmart Inc., which captures about 25% of all U.S. grocery spending, sells brands such as Pepsi and Cheetos that you won’t find at Whole Foods.

Grocery industry analysts have speculated that Amazon might branch out with a new store where such products won’t be seen as betrayal.

Amazon’s sales from physical stores, the vast majority of which are purchases at Whole Foods stores, declined 1.3% to $4.19 billion in the third quarter from a year earlier. Amazon said the total doesn’t include online sales from Whole Foods, but the Seattle-based company doesn’t break out that figure.

The Wall Street Journal reported earlier this year that Amazon planned to open dozens of grocery stores under a new brand, starting with an outpost in Los Angeles.

© Copyright 2019 Bloomberg News. All rights reserved.

   
1Like our page
2Share
StreetTalk
Amazon.com Inc. plans to launch a new supermarket brand distinct from the Whole Foods Market chain the company acquired two years ago, a sign of the retail giant's hunger for a slice of the grocery market beyond high-end organic food.
amazon, grocery, store, brand
293
2019-43-11
Monday, 11 November 2019 02:43 PM
Newsmax Media, Inc.
 

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

NEWSMAX.COM
MONEYNEWS.COM
© Newsmax Media, Inc.
All Rights Reserved