Tags: McDonalds | Sales | restaurant | burgers

McDonald's February Sales Down 1.5%, Third Decline in Five Months

Friday, 08 March 2013 08:10 AM

McDonald's says a key sales figure fell 1.5 percent in February, its third decline in the past five months.

The Oak Brook, Ill.-based noted that February sales last year benefited from an extra day because it was a leap year.

In the U.S., the company said sales fell 3.3 percent. In Europe, they slipped 0.5 percent and in the region including Asia Pacific, the Middle East and Africa they fell 1.6 percent.

Excluding the impact of the calendar shift, McDonald's Corp. says sales rose 1.7 percent globally. The figure is a key metric because it strips out the volatility of newly opened and closed locations.

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McDonald's Corp. said on Friday that February sales at established its hamburger restaurants around the world fell 1.5 percent amid stiff competition for customers who are spending more cautiously due to weak economic growth and higher taxes.
Friday, 08 March 2013 08:10 AM
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