Tags: roseanne | hollywood | ratings | tim allen

'Roseanne' Success Is a Wake Up Call for Liberal Hollywood

'Roseanne' Success Is a Wake Up Call for Liberal Hollywood
In this March 23, 2018, file photo, Roseanne Barr arrives at the Los Angeles premiere of "Roseanne" on Friday in Burbank, Calif. President Donald Trump called Barr after an estimated 18.4 million viewers tuned in for the reboot of "Roseanne." (Jordan Strauss/Invision/AP, File)

By Friday, 30 March 2018 10:47 AM Current | Bio | Archive

Most Americans do not realize that the country’s political spectrum shifted Tuesday night. Those that did were mostly television producers and corporate advertisers.

The phenomenon was the premier of the revitalized comedy show "Roseanne." Unlike NBC’s rebirth of "Will and Grace" some months ago, the "Roseanne" premier was an even-handed hour of political satire and social comment.

It was different because it presented both sides of the political debate. American viewers ate it up. Roseanne Barr herself had previously commented that if the premier of the show on ABC got 6 million viewers, it would be a victory.

Overnight Nielsen ratings indicated an incredible 18 million viewers tuned in. It not only produced mayhem among both the satisfied advertisers and ABC, but an entirely different reaction from the far left. Not unlike the presidential election of 2016, it was another wake-up call for ever-more concerned liberals.

The national reaction provided more proof that American society is taking a mild swing to the right. More than likely it is a direct derivative of the incessant political correctness espoused 24/7 on liberal television and in print media.

The gaping void in balanced political dialogue has left a majority of Americans wanting. The election of Donald Trump and the "Roseanne" success are clear indicators of a country fed up with one-sided thinking. Middle America exists and liberal Hollywood and television producers need to respond accordingly.

It is a certainty that the Tuesday night ratings will produce more demand from advertisers and their ad agencies to market their product to this “new” audience. The ironic part of all this is that “new” audience has been there the entire time.

The imbalance of television shows has progressed steadily since the mid-Sixties. What Hollywood considers mainstream is far from it. The majority of Americans are not 20ish with a three day, stylish beard and driving a BMW. They are more like the Conner family on Roseanne that is working class and reside in Middle America.

The liberal stranglehold on everything from the media to Hollywood will be transformed because of money. Since socialism has not won out on the far left, capitalism rules the day and dictates the flow of news and entertainment. Advertisers owe their allegiance to their stockholders, not DNC Chairman Tom Perez or far left script writers.

The stranglehold on popular culture is taking a very deliberate swing right out of sheer demand from fed-up Americans. The days of scripted television with a leftist slant are slowly declining in popularity as the right regains its voice. Romanticizing the virtues of liberalism is not in vogue anymore.

Perhaps the last causality of liberalism on television was Tim Allen’s "Last Man Standing." The conservative show had a decent audience but was curiously cancelled while shows doing much worse were not. It was basically the only clear conservative show on TV at the time. Just as the conservative masses discovered it, the show was gone.

After the cancellation, Tim Allen met with the media. After six seasons of better than average ratings, his take on the show’s removal was its family-based scripts suggesting conservatism.

“It’s hard,” Allen said on "Norm MacDonald Live." “I have no idea why ABC did what they did. But there’s nothing more dangerous, especially in this climate, than a funny, likable conservative.”

Ironically the same network that cancelled Allen’s show is now faced with a ratings bonanza from the "Roseanne" debut. The supposed political ideology that permeates network primetime will fly out the window for one simple reason; money.

An 18.2 million total viewers and a 5.1 demo rating that represents a 3-and-a-half year high for any comedy on any network rules the day. That news alone will turn a pseudo-liberal into an arch capitalist overnight.

It is doubtful that new and more conservative programming will cause one ABC executive to stand on his “principles” and refuse to participate. It is a lesson in motion liberals are about to learn wherever their ideology takes them in the future.

Dwight L. Schwab, Jr. is an award-winning national political and foreign affairs columnist and published author. He has spent over 35 years in the publishing industry. His long-running articles include many years at Examiner.com and currently Newsblaze.com. Dwight is an author of two highly acclaimed books, "Redistribution of Common Sense - Selected Commentaries on the Obama Administration 2009-2014" and "The Game Changer - America's Most Stunning Election in History." He is a native of Portland, Oregon, a journalism graduate from the University of Oregon, and a resident of the SF Bay Area. To read more of his reports — Click Here Now.

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Most Americans do not realize that the country’s political spectrum shifted Tuesday night. Those that did were mostly television producers and corporate advertisers.
roseanne, hollywood, ratings, tim allen
Friday, 30 March 2018 10:47 AM
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