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How Conservative Talk Radio Is Changing to Reach New Generations

How Conservative Talk Radio Is Changing to Reach New Generations
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Thursday, 01 November 2018 01:10 PM Current | Bio | Archive

Historically, liberals have been more effective at utilizing new technology to promote their socialist message. However, Ben Shapiro and other young conservatives are demonstrating that utilizing podcasts and YouTube is a way to expand reach to a new generation, which will be critical for the midterms and the 2020 election.

In my home state of Alabama, I co-host a radio show on a local station, but starting January 1 we plan to utilize new technologies to expand our audience and change the way we interact with the audience.

Our current station is changing formats which leaves us with some interesting options that we believe will ensure that the “Scott Beason Show” will set the standard for how conservative radio talk is delivered to the audience in our state.

Scott Beason was first elected to the Alabama House of Representatives at the age of 28 because he was tired of the old leaders in the GOP telling him to wait his turn. He served there until 2006, when he was elected to represent the state’s 17th district in the Alabama Senate. In the legislature, Beason proved to be a staunch supporter of the state’s conservative values. He repeatedly advocated for Alabamians’ Second Amendment rights, firmly stood against reckless spending, and sometimes singlehandedly killed tax increases, saving Alabamians millions of dollars.

In 2011, Beason was one of the leading sponsors of Alabama’s anti-illegal immigration bill, HB56.

Frustrated by the Obama administration’s lack of action on national immigration law enforcement, Beason drafted one of the only comprehensive immigration reform measures to pass any state legislature. Sadly, the Supreme Court gutted some of the provisions, but Beason made a name for himself as a proponent for protecting the borders and enforcing the rule of law.

Beason retired from his state senate seat in 2014 and has been a leading voice in conservative media since then. I began co-hosting with him in 2017 and together we developed a format that no other state radio show has been able to emulate. Scott and I bring in guest co-hosts who are young college and law school students to provide their perspective on the issues of the day and the back and forth is insightful and hilarious. In fact, we have two times as many people who listen to our show online then any other show on our station because of our outreach to Millennials.

We also have been able to book nationally recognized guests like Matthew Dowd, Jonah Goldberg, Ed Henry, Mark Meadows, and many more. We also book state leaders like Attorney General Steve Marshall and Secretary of State John Merrill, who will be national leaders in a few years given how effective they have been at the state level. We also book prominent liberal leaders like former DNC finance Chair David Mercer under Clinton who always provides a spirited debate that our audience loves.

Scott and I are working with other prominent local and national conservative voices in conservative media and look forward to launching our new show at the beginning of the year.

We plan to utilize tools like Skype and other forms of video blogs so we can simulcast our show and put our segments on YouTube. Newsmax has set an example on the national level for how to effectively utilize new technology to reach new audiences who may not have NewsmaxTV at home.

The midterms are right around the corner, but the 2020 presidential elections are even more important. If conservative leaders in each state can work together and utilize these new mediums we can reach the next generation.

The mainstream media has demonstrated that they have no interest in providing a fair and balanced perspective, but if we can follow leaders like Ben Shapiro, Allie Stuckey, and Scott Beason we will not only win the 2020 Presidential election but ensure the GOP reaches demographics that the left thinks they have locked up.

Christopher Reid is an attorney out of Birmingham who owns his own general practice law firm, which handles Business, Family, and Probate Law and high-end litigation throughout the state of Alabama. Reid has held various policy positions, including working for the Alabama Policy Institute and the Heritage Foundation in Washington D.C., where he also worked for House Republican Whip Roy Blunt. In law school, he clerked for the Alabama Attorney General Office, and, after graduation, he became Health and Judiciary Policy Analyst for Alabama’s governor. His charitable work includes serving on the board of Sav-A-Life. Chris is a frequent co-host on The Scott Beason Show in Birmingham, writes political and legal commentary for publications including The Hill, The Washington Examiner, and has been quoted in The New Yorker. He regularly provides on-air expertise and political commentary for TV news shows on Fox, NBC, and Newsmax with JD Hayworth. To read more of his reports — Click Here Now.

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ChristopherReid
Historically, liberals have been more effective at utilizing new technology to promote their socialist message.
conservative, media, podcasts, scott beason
810
2018-10-01
Thursday, 01 November 2018 01:10 PM
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