Tags: hershey | sues | marijuana | edibles | maker

Hershey Sues Marijuana Edibles Maker Over Copycat Packaging

Image: Hershey Sues Marijuana Edibles Maker Over Copycat Packaging

By    |   Monday, 09 Jun 2014 07:18 AM

A maker of marijuana edibles in Colorado has been sued by Hershey Co because the packaging its pot-based goodies looks too similar to Almond Joys and other products made by the Pennsylvania-based chocolate and candy company.

The trademark infringement lawsuit was filed in the U.S. District Court in Denver against TinctureBelle LLC and TinctureBelle Marijuanka LLC, according to Reuters.

The suit also says three other marijuana edibles – Hasheath, Hashees, and Dabby Patty – are knock-offs of Hershey's Heath, Reese's peanut butter cups and York peppermint patty candies.

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In addition to trademark infringement, the lawsuit said TinctureBelle's behavior "also creates a genuine safety risk with regard to consumers, including children, who may not distinguish between Hershey's candy products and defendants' cannabis" and might eat the marijuana edibles by mistake.

It was not immediately possible to contact TinctureBelle for comment. A website in their name was out of action.

Voters in Colorado approved a landmark ballot measure legalizing recreational marijuana for adults in 2012.

Last month, Gov. John Hickenlooper tightened controls on edible and concentrated forms of marijuana as concerns mount about safety issues over pot-infused goodies after two adult deaths possibly linked to such products.

Among the steps taken was the creation of a task force to design packaging for marijuana edibles such as cookies and candy that makes them easily distinguishable from regular foods.

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A maker of marijuana edibles in Colorado has been sued by Hershey Co because the packaging its pot-based goodies looks too similar to Almond Joys and other products made by the Pennsylvania-based chocolate and candy company.
hershey, sues, marijuana, edibles, maker
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2014-18-09
Monday, 09 Jun 2014 07:18 AM
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