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Cuban Coffee in US: Nespresso Bringing It Back After 55 Years

Image: Cuban Coffee in US: Nespresso Bringing It Back After 55 Years
(Bito Chang via Youtube)

By    |   Tuesday, 21 Jun 2016 09:12 AM

Cuban coffee is coming back to the U.S. after 55 years, thanks to Nestle's single-serve brand Nespresso.

Nestle's website said Nespresso will introduce a limited edition Grand Cru Cafecito de Cuba in the fall.

"Cuba has produced some of the best Arabica coffee in the world," said Nestle. "With fertile soil and ideal climatic conditions, the country offers an excellent coffee-growing environment."

"Over the long-term, Nespresso and its non-profit development partner Technoserve intend to work with smallholder coffee farmers to support sustainable production and increase production." 

The United States restored diplomatic relations with Cuba in July 2015 and since then some American businesses have started the process of re-entering the Cuban market, including filmmakers, hotel chains, and cruise companies, according to Agence France-Presse.

AFP said the U.S. Department of Transportation gave licenses to six U.S. airlines to fly up to 90 round-trip flights per day to cities in Cuba.

Reuters reported that while Nespresso's top espresso maker dominates the market in Europe, it trails Green Mountain Coffee Roasters' GMCR.O Keurig system in the United States. Starbucks, one of Nespresso's main rivals for coffee beans, told Reuters it has "no plans to import coffee from Cuba at this time."

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Cuban coffee is coming back to the U.S. after 55 years, thanks to Nestle's single-serve brand Nespresso.
cuban, coffee, us, nestle
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2016-12-21
Tuesday, 21 Jun 2016 09:12 AM
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