Actor Alec Baldwin will host a new weekly primetime show on MSNBC.
According to a senior source in the cable news industry, Baldwin's show will air at 10 p.m. Fridays. It doesn't yet have a name, mediaite reported Thursday night
Baldwin, who is known for his strong liberal viewpoints, would not be replacing any of the current primetime hosts, since the 10 p.m. Friday slot currently is home to MSNBC's "Lockup" prison-documentary series.
"The Last Word With Lawrence O'Donnell" airs at 10 p.m. Monday through Thursday.
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Baldwin has a long history with the NBC brand. For seven years he starred in the network's sitcom "30 Rock" and has been a frequent host on "Saturday Night Live" and hosted the 2007 Live Earth concert.
According to Mediaite, "it's a done deal," but there is no confirmation from MSNBC.
"We're fans of Alec but we've got nothing to say regarding this unconfirmed report," an MSNBC source told the website.
The news came on the same day it was reported that Fox News would make its first major prime-time change in a decade
. The Drudge Report confirmed that Megyn Kelly would be move to the 9 p.m. slot currently held by Sean Hannity.
In an interview with Neil Cavuto Thursday, Fox News chief Roger Ailes said that the changes at the leading cable news network were not a reaction to changes cable news competitors CNN and MSNBC
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