Tablet shipments declined in the second quarter from the previous three months as consumers put off purchases of Apple Inc.’s iPad to wait for a new model expected later this year, according to researcher IDC.
Second-quarter global unit shipments fell 9.7 percent to 45.1 million, IDC said in a statement today. Apple’s iPad sales slid to 14.6 million units from 19.5 million in the first quarter.
Apple’s move to postpone the introduction of its next iPad until the second half of the year dragged down results, which also fell for competitors including Samsung Electronics Co., IDC said. Apple had previously debuted new iPads heading into the second quarter, and is now holding off until closer to the holiday shopping season, IDC said.
“A new iPad launch always piques consumer interest in the tablet category and traditionally that has helped both Apple and its competitors,” Tom Mainelli, research director for tablets at IDC, said in the statement. “With no new iPads, the market slowed for many vendors, and that’s likely to continue into the third quarter.”
Apple still led the tablet market with a 32.4 percent share. Samsung, in second place with 18 percent, had sales slip to 8.1 million units from 8.6 million in the first quarter, IDC said.
© Copyright 2015 Bloomberg News. All rights reserved.