The Secret to Unlock Top Search Engine Rankings
For many direct marketers, search engine key word marketing is critical to your business success.
But do you know the secret of getting a high ranking under all of your key words?
Well, before we tell you that secret, let’s review the critical importance of search rankings.
Today, millions of Americans use search engines such as Google and Yahoo to locate information on the services and products you may offer.
But when your web site is listed on, let’s say, page 34 of Google’s list — well, most consumers will simply never find you.
How do you break through to a high ranking?
Well, the key to achieving this high ranking is to understand how search engines like Google and Yahoo work.
These search engines and others use automated computer programs called spiders to determine the most important sites, basing their rankings on certain variables.
One of the key things search engines use to determine your ranking is the number and type of other web sites that link to your site.
That’s right. If Google’s spiders identify only a handful of web sites linked to your site, it won’t amount to much in their search rankings.
But if many sites — and especially large sites — are linked to your web site, you will see your web site ranking rise suddenly and magically to the top of the heap.
As DM News recently noted, “What is it about links that make them so crucial to search engine optimization? From the search engines’ perspective, links connote importance. In a way, a link acts like a vote. A web site with few inbound links won’t appear to the search engines to be worthy of a top ranking for any popular search keywords.”
And in the same breath, DM News warns that all web sites are not created equal!
A link from Aunt Jane’s web site won’t help you much.
But how do you get your links on large web sites?
For starters, you can place a link on Newsmax.com’s home page!
Alexa, a search engine with traffic rankings and reviews, ranks Newsmax.com one of the top news sites in the world — among the top 2,000 large web sites in the world, in fact.
As such, we are constantly spidered by all the major search engines like Google and Yahoo.
So the bigger and more authoritative the web site that links to your site, the more that site gets spidered and indexed — meaning the more your site will get spidered and indexed by all the major search engines.
The on-line marketing service Linkworth shows that Newsmax.com is classified as a “Monster” web site — the highest possible rank — with more than 5 million inbound links found to our site across the worldwide web.
Now you can tap into the power and reach of Newsmax.com by putting your web site’s link on our homepage.
Newsmax.com was one of the first web sites to innovate such “Text Links.”
You can see them by going to our Newsmax.com homepage and scrolling down to “Sites to Check Out.” Many other advertisers have already started a program to build their search engine rankings using Newsmax.com.
For as little as $2,500 a month you can get listed here on Newsmax.com, build your site’s rankings — PLUS get your link seen on as many as 25 million page views. That’s a CPM rate of just $0.10!
Or you can purchase a “Sponsor Headline” in our news section for not much more, gaining even more prominence for your site.
Remember, your banners and graphic ads don’t count: they don’t get scanned by search engine spiders.
But our text ads do!
For more information on Text Links and our advertising opportunities call our Advertising Sales Department at 1-888-766-7542
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