President Barack Obama’s approval rating slid to 47 percent among likely voters in 12 swing states just before his inauguration this week from 51 percent in December, according to a poll from Purple Strategies.
A total of 45 percent of respondents disapproved of Obama in the latest survey, up from 42 percent in December. In the January survey, only 37 percent of independents approved of Obama’s job performance, while 51 percent disapproved.
Views about the direction of the country also are going against Obama. In January, 54 percent of voters saw the United States on the wrong track, compared to 35 percent who thought we’re headed in the right direction. In December, it was 49 percent wrong, 41 percent right.
Opinion about the direction of the economy is deteriorating too. A total of 32 percent now see it getting better, down from 37 percent in November. A total of 36 percent see it getting worse, easing from 37 percent in November.
The survey had some interesting brand association questions. For example, 33 percent of voters think the Republican Party seems more like the National Football League than the Democratic Party does, and 30 percent see it the other way around.
The 12 states where the poll was conducted include Nevada, Colorado, New Mexico, Michigan, Wisconsin, Iowa, Ohio, Pennsylvania, New Hampshire, North Carolina, Virginia, and Florida.
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