Tags: baltimore | ravens | pitching | obamacare

Ravens Accept $130,000 to Pitch Obamacare

Image: Ravens Accept $130,000 to Pitch Obamacare President Barack Obama poses with members of the NFL champion Baltimore Ravens on the South Lawn of the White House on June 5.

By Melissa Clyne   |   Wednesday, 23 Oct 2013 01:34 PM

Obamacare officials have turned a third-and-long scramble into an unlikely touchdown with the reigning Super Bowl champs.

The Baltimore Ravens accepted both an offer — and a paycheck — to promote the new law requiring all Americans to carry health insurance, the Judicial Watch discovered.

The Ravens — valued at $1.09 billion, according to Forbes — agreed to promote Maryland Health Connection, the state’s Obamacare exchange, for $130,000. Dubbed a sponsorship agreement, the Ravens will push the problem-plagued Affordable Care Act on the team website as well as on television, radio, and social media.

ObamaCare: You Can Win With The Facts

The Ravens deal is some positive news for Obamacare, which has been excoriated for countless problems with its rollout, most notably the glitch-laden website. Television talk show queen Oprah Winfrey, who both endorsed and heavily campaigned for the president, turned down a request by the administration to serve as an ambassador for the program. Winfrey reportedly has felt snubbed by Obama and his staff since the election.

The administration has reached out to several celebrities in its attempts to spur young people to enroll in the program. Many stars — Katy Perry, John Legend, Lady Gaga, to name a few — have agreed to lend their support, while others are simply tweeting the hashtag #GetCovered to try to bring attention to the program.

The National Football League told the media months ago that it had no plans to participate in a public campaign to help promote the controversial healthcare law. But Maryland officials appealed directly to the hometown team.

Though Maryland Lt. Gov. Anthony Brown previously reported the partnership, both parties had refused to give specifics of the deal. The price tag and details were disclosed after Judicial Watch filed a Maryland Public Information Act request.

ObamaCare: You Can Win With The Facts

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