Ronan Farrow's MSNBC Show Off to Slow Start

Image: Ronan Farrow's MSNBC Show Off to Slow Start

Tuesday, 04 Mar 2014 10:01 AM

By Melanie Batley

Share:
  Comment  |
   Contact Us  |
  Print  
|  A   A  
  Copy Shortlink
MSNBC host Ronan Farrow's new cable program is just a week old, but the ratings for his target audience of young people are falling far below expectations.

According to Deadline Hollywood, Farrow drew just 34,000 viewers in the 18-49 demographic for his new show "Ronan Farrow Daily," which debuted Feb. 24. By comparison, one year ago in the same time slot, "Andrea Mitchell Reports" logged 106,000 in the same demographic.

The figures could be disappointing for network executives. Phil Griffin, president of MSNBC, told The New York Times in October that one of the reasons for hiring Farrow was to reach younger viewers, few of whom regularly watch cable news.

"Griffin may have high hopes, but Farrow doesn't look like the right pick to shake things up or shatter any preconceived notions," the National Review said.

"Farrow will continue to do what he's been doing for the past 26 years: striking a perfect pitch of the liberal elite. That's probably not the missing ingredient at the network, whose increasingly preening tone hasn't helped ratings," the Review added.

Farrow's largest audience, according to Deadline Hollywood, was among adults 50 and older.

"It is one of the big perks of this job that I get to follow you," Farrow told Andrea Mitchell after her lead in to his show Monday, according to the Review. "And honestly, if I'm able to capture a fraction of the integrity that you keep in your reporting, I am A-OK on my show, so thank you for that intro."

Farrow's early numbers may be somewhat of a surprise given the amount of publicity he has received recently after his mother told Vanity Fair magazine that Farrow's biological father could be Frank Sinatra.

He was also in the news for a widely discussed tweet he issued during the Golden Globes in January criticizing a tribute to Woody Allen, his father of record. 

"Missed the Woody Allen tribute — did they put the part where a woman publicly confirmed he molested her at age 7 before or after 'Annie Hall?'" he wrote, referring to his sister Dylan Farrow saying that she had been molested by Allen.

Related Stories:




© 2014 Newsmax. All rights reserved.

Share:
  Comment  |
   Contact Us  |
  Print  
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

Expert: 'Unusual' That Ebola Medical Staff Is Not Quarantined

Thursday, 23 Oct 2014 22:43 PM

Infectious disease expert Dr. Robert Lahita says he is surprised medical personnel who have worked directly with Ebola p . . .

Rep. Charlie Rangel: ISIS Is Not a National Security Threat

Thursday, 23 Oct 2014 22:34 PM

Rep. Charlie Rangel doesn't see a need or a reason for the U.S. to use military force against the Islamic State (ISIS),  . . .

Ex-Gov Turned Cannabis CEO: Pot Legal Across US by 2024

Thursday, 23 Oct 2014 22:25 PM

Former New Mexico Gov. Gary Johnson, who runs a publicly traded marijuana products company called Cannabis Sativa, Inc.  . . .

Most Commented

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved