Tags: Obama | cancer | ad | TV

Obama's Controversial Cancer Ad Has Yet to Be Aired on TV

Friday, 10 Aug 2012 06:29 PM

By Todd Beamon


One of the most provocative ads of this year’s presidential election has yet to appear on television as a paid commercial.

The ad, produced by the Obama-friendly Priorities USA Action, has only appeared on cable and network news programs, The New York Times reports. It suggests that Romney’s business dealings contributed to the death of former steelworker Joe Soptic’s wife from cancer by depriving her of health insurance.

The super PAC released the spot earlier this week. It has since drawn widespread criticism for its negativism, particularly since it was learned that Soptic got another job with health insurance, but decided not to put his wife on the policy to save money.

There are no instances of the ad ever running as a paid commercial, according to the Campaign Media Analysis Group of Kantar Media, The Times reports. Kantar uses technology to track the appearance and frequency of political ads nationwide.

So far, the group's data show that the ad has never been shown on broadcast television or national cable, The Times reports.

Bill Burton, one of the founders of Priorities USA Action, told the newspaper that the ad had never been broadcast. The free media attention, however, has brought nearly a half-million views on YouTube.

According to The Times, the ad is being seen the most in California – and in  four battleground states.

Burton, who said the ad will eventually run on television, told The Times that the spot has been watched by 48,979 people in Florida; 28,473 people in Pennsylvania; 23,739 people in Ohio and 22,887 people in Virginia.

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