While other teams have opted for pink socks, towels and cleats to show support for breast cancer awareness, the Oregon Ducks will make a statement by sporting pink helmets for its game against Washington State on Saturday.
While flashy uniform statements are nothing new for No. 2-ranked Oregon, which has partnered with its usual sponsor, Nike, for the pink helmets, the school announced that 25 helmets will be auctioned off to aid the Kay Yow Cancer Fund.
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Then fund, named after the former North Carolina State University women's basketball coach who died of breast cancer in 2009, was developed to help support breast cancer awareness and research efforts.
"Cancer has touched so many lives and hopefully, together with Nike and the Kay Yow Cancer Fund, we can help create awareness and help raise money for the fight against women’s cancers," Oregon football coach Mark Helfrich said in a athletic department release.
"It is an honor to join Coach Yow’s team in a fight that unites us all."
Some of the helmets that will be auctioned off will be signed by Helfrich and former NFL stars Dan Fouts, Ahmad Rashad and Joey Harrington, along with Nike's Phil Knight.
"If anybody can pull off pink as more than just an accent or secondary color, it’s Oregon, with some help from Nike," said Martin Rickman, of Sports Illustrated.
"The Ducks would wear actual chrome plating if they were allowed."
Some went to Twitter to show their approval of the Ducks' flamboyant helmets.
Others, though, were not as crazy about Oregon's latest fashion, despite the underlying breast cancer awareness message.
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