Tags: olive garden | makeover | updated | look

Olive Garden Makeover Includes Updated Look, Steady Pricing

Friday, 01 Mar 2013 02:53 PM

By Alexandra Ward

In an effort to fight dwindling sales, Olive Garden is about to undergo a major makeover that will seek to update its look and hold its prices steady, the chain restaurant's president announced Tuesday.

After recording a 1.2 percent drop in sales during the past fiscal year, Dave George, who took over as Olive Garden's president in January, told investors this week the chain is opting for a more "more relevant" look to draw in customers.

Olive Garden restaurants now feature an "Old-World Tuscan farmhouse" décor that debuted in 2000, but George said the stonework and wooden archways will be phased out, in favor of a more modern look.

Urgent: High Gas Prices: Is it Obama's Fault? Vote Now

"We don't think the remodel process as it stands today, the work that was being done up until now, took the brand far enough," George said. "You're not going to see stainless steel showing up tomorrow in a Tuscan Farmhouse," but the look will be more relevant.

The plan also includes a new logo design.

The changes will take about a year to institute, according to Orlando-based Darden Restaurants, Olive Garden's parent company.

Other changes include smaller plate sizes with fewer calories, less expensive menu items, and new all-black uniforms. Keeping with other Darden establishments, like Red Lobster, Olive Garden will institute a 1 percent cap on annual menu price increases.

New offerings, placed on the menu in October, include a 420-calorie lasagna primavera with chicken, and a lunch calzone and sandwich combo that costs $6.95.

George also said Darden is scaling back its overall construction budget to between $600 million and $650 million this year.

Olive Garden operates 818 restaurant franchises.

Related stories:

Darden's Olive Garden, Red Lobster Take Obamacare Staff Cuts Off Menu

Michelle Obama Part of Olive Garden's Healthy Announcement

Darden Sees Need for 'Affordability' at Olive Garden

© 2015 Newsmax. All rights reserved.

Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
Zip Code:
Privacy: We never share your email.
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
You May Also Like

Missing Couple Found? Bodies Discovered Near Abandoned Car in Georgia

Tuesday, 27 Jan 2015 13:58 PM

Two bodies were found Monday in the search for missing couple Elrey "Bud" Runion, 69, and his wife, June, 66, reported c . . .

Greg Anthony Arrested: CBS Sports Analyst Offers Undercover $80 for Sex

Tuesday, 27 Jan 2015 13:51 PM

Greg Anthony, a CBS Sports analyst, has been accused of agreeing to pay an undercover officer $80 for sex. . . .

South Sudan Child Soldiers Freed: 280 Kids to Be Reunited With Families

Tuesday, 27 Jan 2015 13:40 PM

A group of 280 South Sudan child soldiers were freed by a militia there Tuesday in hopes of a larger deal that could see . . .

Top Stories

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

America's News Page
©  Newsmax Media, Inc.
All Rights Reserved