Tags: lauer | crisis | experts | today | curry

Lauer Crisis Experts: 'Today' Host Worried Over Ann Curry Backlash

Image: Lauer Crisis Experts: 'Today' Host Worried Over Ann Curry Backlash

Wednesday, 24 Apr 2013 03:35 PM

By Michael Mullins

Matt Lauer, the embattled host of NBC's "Today" show, reportedly urged the network to hire a public relations team to deal with the backlash after former co-anchor Ann Curry's dismissal, which occurred last June.

The Comcast-owned network ignored Lauer's request, a source close to the morning show told the New York Post's Page Six, which led Lauer, 55, to take a more active role in the show's press plans.

Urgent: Is Obamacare Hurting Your Wallet? Vote in Poll

"Matt’s wanted to bring in an outside p.r. agency," a source close to the morning show said. "He lost faith and has wanted a crisis team in place. Since they haven’t hired an outside agency, he’s taking matters into his own hands."

Another source said executives at "Today" were interviewing outside firms last fall to deal with the fallout.

"They were looking for [outside firms] in the fall," the source told the Post. "But it was a case of the higher-ups at Comcast not wanting to bring someone in."

Many say Curry's firing is a main reason why the popular show's ratings suffered, the Post reported. Lauer's likeability has also plummeted since last year, as loyal viewers blame him for Curry's termination.

In March, Lauer said that he regretted the way in which Curry's dismissal was handled on "Today."

"I don’t think the show and the network handled the transition well," Lauer told the Daily Beast. "You don’t have to be Einstein to know that... It clearly did not help us. We were seen as a family, and we didn’t handle a family matter well."

Earlier this month, Lauer joked about the recent onslaught of bad press he'd received speaking before the UJA Federation of New York's Broadcast Cable & Film Division.

"These days, I only get asked to host dinners if polio is busy," Lauer joked. "Yup, I have a lower Q rating than polio right now."

In 2012, Lauer signed a $25 million-a-year deal to remain as a co-host on "Today," Newsday reported.

Alert: Government ‘Blunder’ Spawns Massive Profit Opportunity

Curry was replaced by Savannah Guthrie last summer.

A “Today” representative declined to comment on the issue.

© 2015 Newsmax. All rights reserved.

Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
You May Also Like

Hershey's Cadbury Lock Keeps Out British Chocolate Imports

Wednesday, 28 Jan 2015 06:35 AM

An agreement recently struck between Hershey and a British importer that would prevent Cadbury chocolate from being impo . . .

NYC Economy: Blizzard Miscue Put $200M Hit on Businesses

Wednesday, 28 Jan 2015 06:11 AM

New York City took a $200 million hit from the bungled shutdown of its transit system as a not-so-historic blizzard appr . . .

Hope Solo's World Cup Chances to Hinge on Alcohol Counseling?

Wednesday, 28 Jan 2015 05:47 AM

Completion of alcohol counseling may be one of the tasks set for goalkeeper Hope Solo by the U.S. Soccer Federation if t . . .

Top Stories

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved