Tags: catholic | ad | campaign

Holiday Ad Campaign Aims to Bring Catholics Home

Wednesday, 07 Dec 2011 11:40 AM

By Greg McDonald

The Catholic church plans to launch a nationwide advertising campaign during the Christmas holidays aimed at drawing lapsed souls back into the fold as they watch college football bowl games and several popular television shows.
 
The ads sponsored by Catholics Come Home, a lay organization faithful to church teachings, will showcase personal family moments and provide a brief history lesson of Catholicism, according to a report Wednesday in the Denver Post.
 
The television commercials will air in all major U.S. television markets from Dec. 16 through Jan. 8 on such programs at NBC’s “Today Show,” “NBC Nightly News,” and CBS’s “NCIS.” The commercials will also be seen during many of the college bowl games.
 
The campaign could reach an estimated 250 million viewers, according to the Post.
 
“In our 2,000-year-history, the church has never run a nationwide campaign like this,” Catholics Come Home founder and president Tom Peterson​ told the Post.
 
The church has sponsored a number of regional efforts in several major cities aimed at luring people back into the fold. Those campaigns have produced results, increasing church attendance in the areas where they took place.
 
But the church is hoping for much better turnouts on Sundays around the country as the national campaign runs its course.
 
The Post story noted, for example, that a recent survey by the Center for Applied Research in the Apostolate at Georgetown University found that 42.7 million Catholics, or about two-thirds of all U.S. Catholics, don’t attend Mass.

© 2015 Newsmax. All rights reserved.

Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
You May Also Like

FTC: Internet of Things, Smart Devices Put Consumer Security at Risk

Wednesday, 28 Jan 2015 10:47 AM

The FTC has warned that the so-called Internet of Things , web-connected devices like thermostats, garage door openers,  . . .

Jordan, ISIS Swap of Woman Bomber for Captured Pilot OK'd

Wednesday, 28 Jan 2015 10:50 AM

An Iraqi woman prisoner involved in deadly 2005 hotel bombings in Jordan will be swapped for a Jordanian pilot captured  . . .

GoDaddy's Puppy Commercial for Super Bowl Axed by Outcry

Wednesday, 28 Jan 2015 10:35 AM

GoDaddy's Super Bowl commercial featuring a lost dog with a trick ending caused such an outcry that the company known fo . . .

Top Stories

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved