2Day FM, the Australian radio station behind the Kate Middleton prank call that apparently drove nurse Jacintha Saldanha to suicide, says it will donate an estimated $500,000 to her family, according to TMZ.
The corporation that owns the Sydney broadcaster, Southern Cross Austereo, announced that all advertising profits for the rest of the year — which they estimate to amount to half a million dollars — will go to a fund for Saldanha's husband and two teenage children.
“We hope that by contributing to a memorial fund, we can help to provide the Saldanha family with the support they need at this very difficult time," Rhys Holleran, Southern Cross' CEO, said in a statement reported by E! Online. "It is a terrible tragedy and our thoughts continue to be with the family."
Lord Glenarthur, chairman of King Edward VII's Hospital in London, welcomed the media company's decision, according to the BBC. Glenarthur said the 2Day FM contribution could be made to the hospital's own memorial fund if the company wished. He also said the hospital received many donations in wake of the tragedy.
The hospital had launched the memorial fund to support the nurse's family, which reportedly made a private visit to the hospital on Monday.
A private memorial service will be held later this week, the BBC reports.
The 2Day FM announcement comes a day after the two radio personalities responsible for the prank, Mel Greig and Michael Christian, were indefinitely suspended from the station and the pair publicly apologized.
"There's not a minute that goes by where we don't think about her family and what they must be going through," Greig said Monday on the Australian TV show “A Current Affair.”
The Duchess of Cambridge was at King Edward VII's Hospital for hyperemesis gravidarum, an extreme form of morning sickness, when the two DJs reached Saldanha pretending to be members of the Royal Family and wanting to find out about Middleton’s condition.
Saldanha was found on Friday, an apparent suicide.
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