Toys-R-Us to Launch Tablet for Children

Monday, 10 Sep 2012 12:32 PM

Share:
  Comment  |
   Contact Us  |
  Print  
|  A   A  
  Copy Shortlink
Toys R Us Inc is launching its own tablet designed for children, to be sold exclusively at its stores, as the world's largest specialty toy retailer gears up to battle online and big box retailers in the holiday season.

The company said on Monday the tablet, dubbed Tabeo, will sell for $149.99 and will be loaded with child-friendly apps and integrated controls that allow parents to customize levels of Internet access for each family member. It will be available starting October 21.

Toys R Us, which was taken private in 2005 by KKR & Co, Bain Capital and Vornado Realty Trust in a $6.6 billion deal, is facing tough competition from rivals including Amazon.com, Target Corp and Wal-Mart Stores Inc, which often sell toys at lower prices.

The company said the 7-inch, multi-touch table will have wi-fi capability, a 4GB flash memory, and will come with 50 free, preinstalled apps aimed at children.

Educational toymaker LeapFrog Enterprises Inc also has a tablet aimed at children, called the LeapPad. In the adult tablet world, last week Amazon launched its new Kindle Fire tablet , while Apple Inc has been rumored to be working on a smaller version of the iPad, which will be cheaper.

LeapFrog shares, which fell as much as 11 percent on Monday morning, were at $8.50, down 6 percent, on the New York Stock Exchange.

The launch of Tabeo and the possibility of increased competition pushed LeapFrog's stock down, Ascendiant Capital Markets analyst Edward Woo said.

© 2014 Newsmax. All rights reserved.

Share:
  Comment  |
   Contact Us  |
  Print  
  Copy Shortlink
Around the Web
Join the Newsmax Community
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Retype Email:
Country
Zip Code:
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
You May Also Like

SpaceX Launches Supplies Rocket to International Space Station

Friday, 18 Apr 2014 21:25 PM

The SpaceX company returned to orbit Friday, launching fresh supplies to the International Space Station after more than . . .

Cool Heels on Climate Change Actions, Skeptics Say

Friday, 18 Apr 2014 15:08 PM

A report from the Intergovernmental Panel on Climate Change has been seized upon by the Obama administration and environ . . .

New Technique to Grow Stem Cells Could Lead to Cloning

Friday, 18 Apr 2014 10:45 AM

Experts warned that a new technique allowing stem cells to be grown from the DNA of human adult males could lead to huma . . .

Newsmax, Moneynews, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, NewsmaxWorld, NewsmaxHealth, are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved