Tags: US | TEC | Apple | Dating | Site

At New Dating Site, Love Is in the Macbook Air

Wednesday, 16 Jun 2010 08:14 AM

 

  Comment  |
   Contact  |
  Print   |
    A   A  
  Copy Shortlink

Apple Inc.'s ads used to challenge consumers to "think different." Now a website wants to help fans of the iPhone and Mac computer maker date different, too.

Called Cupidtino, an homage to Apple's home base in Cupertino, Calif., the site aims to connect Apple aficionados with like-minded "Machearts." The idea is that if you love the iPhone and Mac maker's products you might be best suited to date a fellow Apple fan.

Profile pages on the site reveal such intimate details as earliest Apple product purchases and lists of favorite iPhone apps.

Cupidtino is the brainchild of Mel Sampat, a former Microsoft employee, who came up with the idea during an argument with his girlfriend over whether he should use his iPad during dinner. Sampat told her that if they ever broke up he would date someone who likes Apple products. That got him thinking about creating a site to help connect those who do.

"The more I thought about it, the more I realized people that are true Apple fans might actually have a lot more in common than they realize," he said.

The site's styling is unmistakably Apple-inspired, with a crisp, clean layout, copious use of black, white and gray and text presented in a bold, sans-serif font.

So far, Apple hasn't taken issue with the similarities. Sampat said he received an e-mail from Apple's business development team in San Francisco, which basically said it was aware of Cupidtino and to let the group know if he needed any help. Apple spokeswoman Kristin Shuguet said the company had no comment.

The site, which was initially available in a free "beta" version but starting Wednesday will charge users about $5 a month to read messages they've been sent, has snagged 16,000 Apple fanboys and fangirls since it launched in early June. It's usable only on a Mac, iPhone, iPod Touch or iPad, naturally. Your browser lets Cupidtino know what operating system your computer uses, so if you try to access it on a PC it will lead you to a page that apes Apple's popular "I'm a Mac" ads and lets you know Cupidtino is off-limits from Windows.

And you can only sign up on a Mac or iPad; Cupidtino quickly disabled iPhone signups because users can't upload photos from the device.

For now, it can be tricky to find anyone near you. The site only lets you filter users by country and, in the U.S., by state. Sampat said he and two unpaid stakeholders are working on more features, as well as Cupidtino iPhone and iPad applications.

Andrew Fiore, a doctoral candidate at the University of California, Berkeley, who studies how people form relationships through dating sites, thinks Cupidtino cleverly capitalizes on the excitement surrounding the iPad and iPhone.

"As those things become more and more integrated into life, I can see why people want somebody that might share their preference in that area," he said, "even if it is just one dimension of what someone likes about you."

© Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  Comment  |
   Contact  |
  Print   |
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

Pay-Per-View Economics May Not Add Up for Sony’s ‘The Interview’

Friday, 26 Dec 2014 18:20 PM

The economics of pay-per-view suggest Sony Pictures will have a hard time generating enough revenue to recoup the estima . . .

Sony's PlayStation Offline, Micosoft's Xbox Restored in 'Hack'

Friday, 26 Dec 2014 16:36 PM

Microsoft's online network for its Xbox gaming console was restored to nearly full service Friday after an alleged coord . . .

Streaming Release of 'Interview' Test for Industry

Thursday, 25 Dec 2014 10:16 AM

Sony's The Interview has been a hacking target, a punchline and a political lightning rod. Now, with its release onlin . . .

Most Commented

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved