Tags: US | Books | E | Sales

Sales of E-books Jump in January past Hardcovers

Friday, 18 Mar 2011 06:41 AM

 

Share:
  Comment  |
   Contact Us  |
  Print  
|  A   A  
  Copy Shortlink

NEW YORK  — The e-book boom has reached new heights, but not high enough to boost book sales overall.

Helped by millions of Kindles, Nooks and other digital devices given for holiday gifts, e-book sales jumped in January and surpassed purchases of hardcovers and mass market paperbacks, according to a new survey. The Association of American Publishers reported Thursday that e-sales more than doubled from $32.4 million in January 2010 to $69.9 million in January 2011.

Hardcovers sales fell from $55.4 million to $49.1 million, and mass market paperbacks, a format that's declining as baby boomers seek books with larger print, fell from $56.4 million to $39 million.

Total sales, which include the education and professional markets, were $805.7 million in January, slightly below the $821.5 million reported last year.

Not all AAP members participate, but the survey includes results from Random House, Inc., Simon & Schuster and other leading publishers.

The new numbers "pretty much reflect reality," Simon & Schuster CEO and president Carolyn Reidy said Thursday, although she cautioned that e-sales tend to be especially high in January as new customers test the format.

She said e-sales likely dropped after January but will settle at a level that's still substantially higher than last year. Reidy said e-books were around 8 to 9 percent of the general trade market at the end of 2010 and she expects them to reach 12 to 15 percent of the market this year.

"When people start out with e-books, they like the convenience and the ease," Reidy said. "They tend to experiment with different kinds of books."

Reidy said e-book sales were as high as 50 percent of the total for some works, not just for commercial fiction, but for so-called "midlist" books that depend on reviews and word of mouth. She cited Mira Bartok's well-regarded memoir "The Memory Palace," which came out this year.

"You have people reading the reviews and buying the books electronically," she said.

© Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Share:
  Comment  |
   Contact Us  |
  Print  
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Retype Email:
Country
Zip Code:
Privacy: We never share your email.
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
You May Also Like

Eruption Begins Beneath Iceland's Largest Glacier

Saturday, 23 Aug 2014 12:22 PM

Iceland raised its aviation alert to red Saturday as a subglacial eruption began at the restless Bardarbunga volcano, wh . . .

Two Galileo Satellites Fail to Reach Orbit

Saturday, 23 Aug 2014 07:14 AM

Two European Galileo satellites fired into space by a Russian-built rocket on Friday from French Guiana failed to reach  . . .

SpaceX Rocket Explodes During Test Flight

Friday, 22 Aug 2014 21:17 PM

A SpaceX rocket exploded in midair during a test flight Friday, though no one was injured, as the company seeks to devel . . .

Most Commented

Newsmax, Moneynews, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, NewsmaxWorld, NewsmaxHealth, are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved