Tags: Clear | Channel | Pandora | iHeart

Clear Channel to Delay Inserting Ads Into IHeart

Thursday, 29 Mar 2012 08:16 AM

 

Share:
  Comment  |
   Contact Us  |
  Print  
|  A   A  
  Copy Shortlink

LOS ANGELES — Clear Channel CEO Bob Pittman says that the radio company will extend the ad-free environment on the custom section of its iHeart Radio online service for at least a couple more months, saying that a consumer backlash against ads on its online competitor, Pandora Media Inc., serves as a "cautionary tale."

Pittman told The Associated Press that negative listener reaction to Pandora's in-stream ads has convinced Clear Channel that they are disruptive and annoying.

In November, Clear Channel said iHeart Radio would be free of ads through April 1, but Pittman said this week that the company would push back the introduction of ads until it figures out a way to make them more "compatible" with the user experience.

Pandora did not immediately respond to a request for comment.

© Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Share:
  Comment  |
   Contact Us  |
  Print  
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

Studies: Global Warming Not to Blame for California Drought

Tuesday, 30 Sep 2014 12:39 PM

While California suffers through its worst drought in well over a century, a new group of studies by top meteorological  . . .

Theater Chains Reject Netflix 'Crouching Tiger 2' Experiment

Tuesday, 30 Sep 2014 10:59 AM

Netflix, IMAX and the Weinstein Company are up-ending traditional release patterns for movies by debuting Crouching Tig . . .

Man Arrested for Selling Spyware App

Tuesday, 30 Sep 2014 09:24 AM

In the first criminal case of its kind, a federal indictment has been handed down in Virginia against a Pakistani man fo . . .

Most Commented

Newsmax, Moneynews, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, NewsmaxWorld, NewsmaxHealth, are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved