Frost: Romney Should Study Campaign Playbooks of Nixon, McKinley

Wednesday, 04 Apr 2012 12:36 PM

By Newsmax Wires

  Comment  |
   Contact  |
  Print   |
    A   A  
  Copy Shortlink
Republican presidential front-runner Mitt Romney would do well to adopt the winning campaign strategies of former GOP Presidents Richard Nixon in 1968 and William McKinley in 1896, says former Rep. Martin Frost, D-Texas.

“There is no guarantee that following either model will elect Romney, but it is a place to start,” he writes in Politico. Frost describes McKinley’s front porch strategy, designed to keep him on his porch and away from the media.

“You couldn’t keep a modern-day presidential candidate confined to home, but you could severely limit media access and only have the candidate do carefully well-scripted staged events,” Frost writes. “The media would complain like hell, but it may be the only way to keep Romney from stepping in it.”

As for Nixon, “the team around him decided to sell him like a bar of soap with some well-crafted political advertising that was short on issues but long on image,” Frost writes. “His handlers also limited media access to Nixon.”

While Romney has blasted out millions of dollars of ads, they have been largely negative. “A significant positive ad campaign for Romney (counterintuitive in today’s political culture) might actually wipe away the lingering effect of his many gaffes,” Frost writes.



© 2014 Newsmax. All rights reserved.

  Comment  |
   Contact  |
  Print   |
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

Democrats Split on Message for 2016: Jobs or Income Equality

Friday, 19 Dec 2014 07:49 AM

While recovering from their mauling in the midterm elections last month, Democrats are divided over what economic messag . . .

Sen. Rand Paul Backs 'Opening Up to Cuba'

Thursday, 18 Dec 2014 22:52 PM

Fewer than 24 hours after his office said he had no statement on President Obama's historic change in U.S. policy toward . . .

Jim DeMint: GOP Won't Have 'Mushy, Middle' Candidate in '16

Thursday, 18 Dec 2014 18:42 PM

Several senators and governors eyeing a 2016 presidential bid already have visited with the Heritage Foundation, Preside . . .

Most Commented

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved