Republican National Committee Chairman Reince Priebus will outline a plan for “Republican renewal” Friday that includes a focus on “every state and every region,” rather than just competitive states, according to Politico
, which obtained a copy of his speech.
Priebus will speak at the RNC’s winter meeting in Charlotte, North Carolina.
Among the solutions Priebus will suggest is training candidates, volunteers, and operatives in basic subjects like fundraising and campaign strategy. The training would come through high-tech methods, including Skype sessions and Google hangouts.
Priebus would also have the party focus on developing a digital strategy while being “welcoming” and “inclusive” without forgetting GOP “principles.”
As for the geographic breadth, “we must compete in every state and every region, building relationships with communities we haven’t before,” Priebus is set to say.
“It’s time to stop looking at elections through the lens of battleground states. We have four years until the next presidential election, and being a blue state is not a permanent diagnosis. Simple outreach a few months before an election will not suffice. In fact, let’s stop talking about reaching out — and start working on welcoming in.”
Technology is important too, Priebus says. “We must develop the best technology with the help of the best minds — and train activists, volunteers, and candidates with the modern tools of a modern party. . . . We can stand by our timeless principles — and articulate them in ways that are modern, relevant to our time and relatable to the majority of voters.”
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