Obama: Retooled Obamacare to Be Re-Marketed, Re-Branded

Wednesday, 20 Nov 2013 05:25 AM

By Elliot Jager

Share:
  Comment  |
   Contact Us  |
  Print  
|  A   A  
  Copy Shortlink
President Barack Obama said Tuesday his signature healthcare plan would probably need to be re-branded and re-marketed to build consumer confidence, The Wall Street Journal reported.

Polls have shown that an overwhelming number of Americans have unfavorable attitudes toward Obamacare, including a majority of those who have no health insurance.

The president said he was convinced that the HealthCare.gov site eventually would be successful. "I am confident that the model we've built, which works off the existing private insurance system, is one that will succeed."
 
Once the site is repaired and Americans feel more confident, "We're going to have to, obviously, re-market and re-brand, and that will be challenging in this political environment," the president said.

Henry Chao, deputy chief information officer at the Centers for Medicare and Medicaid Services, told a congressional panel Tuesday that 30 percent to 40 percent of the HealthCare.gov site was still being built, The New York Times reported.

When the time comes, re-branding will be difficult, the president said, because "one side of Capitol Hill is invested" in the plan's failure. This makes the process of fixing problems on the site and "fine-tuning the law" more of a challenge, the Journal said.

He also said there was a more systemic problem in how the federal government procures information technology projects. The current system is inefficient. "In fact, there's probably no bigger gap between the private and public sectors than IT," The Washington Times reported him as saying.
 
Related Stories:

© 2014 Newsmax. All rights reserved.

Share:
  Comment  |
   Contact Us  |
  Print  
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

CNN: Doctor Took Selfie During Joan Rivers' Biopsy

Wednesday, 17 Sep 2014 08:08 AM

The doctor who performed the unauthorized biopsy of comedienne Joan Rivers' vocal chords - which ultimately led to cardi . . .

John Boehner: I'm Saddled with 'Knuckleheads'

Wednesday, 17 Sep 2014 07:52 AM

House Speaker John Boehner characterized the Republican majority in his chamber as unreliable. On any given day,"16 of m . . .

Human Rights Monitor: Recruits to ISIS Grow After Obama Speech

Wednesday, 17 Sep 2014 07:45 AM

Islamic State has won new recruits in Syria since President Barack Obama signalled last week that air strikes against th . . .

Most Commented

Newsmax, Moneynews, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, NewsmaxWorld, NewsmaxHealth, are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved